Schaedler Yesco Distribution
Disconnected to Decisive: How Schaedler Yesco Gained Control, Clarity And Greater Close Rates
Business Challenge
Schaedler Yesco Distribution didn’t need another CRM, they needed a reliable partner that could keep up with the way they sell. On top of this, they needed better visibility, greater ability to collaborate across teams, and access to ERP data that didn’t take a shovel to dig out.
“When we were looking to change away from Tour de Force to a new CRM, it was mainly because the company had been purchased and the service had really dropped off.”
— Vince Liberto, Executive Vice President of Operations
All Gaps, No Visibility
Beyond service and support, a number of other challenges were holding them back. Data lived in silos. Sales teams were left out in the dark. And project visibility was a project in and of itself.
Locked Up Data
Critical project information lived in a separate job management system: Epicor Eclipse. Getting any meaningful data out of it was taxing. It required extra effort, manual workarounds and too much time to analyze where projects were progressing or where close rates stood.
Limited Project Visibility
Because job management data wasn’t connected to sales opportunities, the pipeline couldn’t be trusted. Reporting was rough, and opportunity management lacked the visibility leadership needed to make the right calls.
Cracks In Collaboration
Inside and outside sales teams weren’t working from the same system. Information lived in side -conversations. Activity tracking wasn’t fully aligned. There was no one shared view, no source of truth, leaving collaboration to fall by the wayside.
The Solution
After weighing their options and catching a live demo, Schaedler Yesco made the easy choice and selected WPCRM to get their sales operations in sync.
ERP Integration At Last
The most impactful addition was being able to integrate ERP job management projects directly into WPCRM.
With WPCRM, the team could now:
- Track projects within active opportunities
- Run clearer, more actionable reports
- Add notes and context tied directly to revenue
- Monitor project progression in one centralized system
A Unified Sales Teams
WPCRM brought inside and outside sales on the same page. With one shared system, leadership can clearly see rep activity, and teams can add and share notes, updates and insights in real time.
The Reliable Partner
Beyond the platform itself, it was the partnership that made the real difference. Throughout the transition, Shaedler Yesco worked with experienced, accessible WPCRM team members who understood their business and stood at-the-ready to meet their needs.
Results
WPCRM helped Schaedler Yesco go from disconnected data and patchwork processes to a more connected, collaborative sales operation.
Today, pipeline is clear, reporting is crisp, project tracking is complete, and improved transparency has supported stronger project execution and better close rates.
By connecting ERP data and rallying teams around one system, Schaedler Yesco positioned themselves to sell more effectively, gain clarity and close with confidence.
WP has allowed us at Schaedler to be able to track what our outside sales folks are doing and to be able to collaborate information and notes from both our inside and outside teams. And it gives us better opportunities to be able to engage our customers and to write more business.
Vince Liberto
Executive Vice President of Operations
Schaedler Yesco Distribution is a leading electrical distributor serving customers throughout the Mid-Atlantic region. The company provides a broad range of electrical products and project support services to contractors, commercial businesses, and industrial clients. With a strong emphasis on project management and customer partnership, Schaedler Yesco helps organizations successfully execute complex electrical projects from planning through completion
About WPCRM
WPCRM is a new generation of CRM- designed by salespeople for salespeople. The application is highly intuitive, user-friendly, and fully integrated into distributors' backend ERP systems. The tool reaches far beyond traditional CRM, to areas such as Quoting, Mobile Order Entry, Business Intelligence (BI), Artificial Intelligence (AI), and Predictive Analytics. WPCRM, WebPresented's Sales Enablement tool, helps organizations and individuals create value using smart technology solutions that marry with business processes.